UPDATE: Monster truck show promoter killed in accident - WKOW 27: Madison, WI Breaking News, Weather and Sports

UPDATE: Monster truck show promoter killed in accident

Posted:
This is a frame of video sent to us by viewer Micah Dehli.  A monster truck is just a second away from running over George Eisenhart, Jr. at Saturday's show, who appeared to be looking the other way. This is a frame of video sent to us by viewer Micah Dehli. A monster truck is just a second away from running over George Eisenhart, Jr. at Saturday's show, who appeared to be looking the other way.
A stretcher is seen on the floor of the Coliseum with paramedics surrounding the struck employee. (Courtesy: Steve Smith) A stretcher is seen on the floor of the Coliseum with paramedics surrounding the struck employee. (Courtesy: Steve Smith)

MADISON (WKOW) -- A tragedy played out in front of thousands at a monster truck show in Madison Saturday night. The show's promoter and announcer was killed as he was run over

Spectators described the scene as horrifying -- a man walks onto the arena floor, and and is run over by one of the monster trucks.

"Everybody was just shocked," said Theresa Blodgett of Madison. "Then all the kids were standing there -- it was terrible. They brought the stretcher out and they said, show's over. EMS were there in about two minutes."

The Dane County coroner identified the victim as 41-year-old George Eisenhart, Jr., the show's promoter. The driver of the monster truck, a 54-year-old Ohio man, is a 20-year racing veteran. No criminal charges are expected. Sheriff Dave Mahoney called the incident a terrible accident.

"A lot of the direction that comes after driving over the cars is dependent on how the trucks hit the cars, and what happens with the trucks when they come to a landing," Mahoney said.

"The truck was doing what it was supposed to do," said William DiCarlo, Alliant Energy Center Executive Director. "They just don't have any explanation why the staff member was at that spot at that time."

Mahoney said during his investigation he learned this is an extremely tight-knit group of people, and he says the accident will surely have an impact on the performance for years to come.

Officials canceled the final monster truck performance scheduled Sunday afternoon. In the midst of tragedy, they said, the show simply could not go on.

E-mail Jeff Angileri -- jangileri@wkowtv.com

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MADISON (WKOW) -- The Dane County Coroner John Stanley identified the person struck and killed by a monster truck Saturday night at the Alliant Energy Center Coliseum.

The victim was the show's promoter, George Eisenhart ,Jr., 41, of Chardon, Ohio.  Due to the recent national attention of an unrelated death of a six-year-old boy at a monster truck show in Washginton State last week, officials will be holding a news conference at 2 p.m. Sunday afternoon in Madison.

A witness, Micah Dehli, emailed us video of the accident, which is posted on this story page.  Out of sensitivity, WKOW has edited the video to the point just before Eisenhart was hit and run over.

The Sunday show of the Monster Truck Nationals has also been cancelled, according to Alliant Energy Center officials.  The show was slated to begin 1 p.m.

Eisenhart was the president of Image Promotions, which put on the monster truck show this weekend in Madison.  Eisenhart spoke to reporters on Friday about his group's safety record, in light of the recent accident in Tacoma, Washington.

"This is our 16th year, and I wish I had a big piece of wood to knock on right now, but we have not had an incident besides a gal slipping in the aisle at another location," said Eisenhart. "That's been all."

Stay tuned to 27 News at 5:30 p.m. Sunday and wkowtv.com for the latest information.

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MADISON (WKOW) -- Multiple witnesses contacted the 27 Newsroom Saturday night reporting that a man at a monster truck show was injured by one of the vehicles at the Alliant Energy Center Coliseum. 

At the time, a Dane County dispatcher would only confirm that ambulances arrived at the scene, and that someone was taken to an area hospital.  Most witnesses described the victim as an announcer.

Image Promotions put on the Monster Truck Nationals.  The show started Friday and was slated to run through Sunday.

On Friday, Image Productions president George Eisenhart spoke with our Bill Osmulski about the company's track record of accidents, in light of an unaffiliated show in Tacoma, Washington where a six-year-old boy died in a freak accident. 

"This is our 16th year, and I wish I had a big piece of wood to knock on right now, but we have not had an incident besides a gal slipping in the aisle at another location," said Eisenhart. "That's been all."

Stay tuned to 27 News at 5:30 p.m. Sunday and wkowtv.com for the latest information.

To view Bill Osmulski's story from Friday, CLICK HERE.

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