BENTONVILLE, Ark. (WKOW)-- Wal-Mart Stores and American Express are teaming up on a reloadable prepaid card for shoppers.
The two companies announced Monday that Bluebird, which began during a pilot program last year, will have no minimum balance, monthly, annual, or overdraft fees. Wal-Mart Stores, Inc. and American Express Co. view the card as an alternate to debit and checking account use. They also say it will help customers better manage and control their finances.
The companies say Bluebird was built on feedback from consumers who said they were bothered by the rising fees related to checking accounts and debit services. Bluebird will be available next week online, and in more than 4,000 Wal-Mart stores.
Wal-Mart, based in Bentonville, Arkansas, is the world's biggest retailer. American Express is based in New York.
All content © Copyright 2000 - 2013 WorldNow and WKOW. All Rights Reserved.
Persons with disabilities who need assistance with issues relating to the content of this station's public inspection file should contact Program Manager Jessica Miller at 608-661-2794. Questions or concerns relating to the accessibility of the FCC's online public file system should be directed to the FCC at 888-225-5322, at 888-835-5322 (TTY) or at firstname.lastname@example.org.