MADISON (WKOW) -- Bike-o-Rama, billed as Madison's largest bicycle sale, wrapped up Sunday at the Alliant Energy Center.
Organizers say the event provides local cyclists an opportunity to learn more about the biking community in our area and find some deals as they get ready for spring riding.
"Usually, we have a pretty long winter," said Jordan Mathes with Machinery Row Bicycles. "And once March rolls around and Bike-o-Rama comes around, people are pretty excited to get out on their bikes and enjoy that wonderful spring weather."
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