MILWAUKEE (WKOW) -- There were some big giveaways in Milwaukee Wednesday to kick off Summerfest.
Fans who came before 3 PM and dropped off three non-perishables for the Hunger Task Force got in free and there were also 25,000 free tickets up for grabs.
There are some brand new events for families this year that are free of charge, including a skydiving show and a parade.
"We want everything here to be for families, for all of our patrons. So entrance into the gates is affordable and we also plan to offer a lot of free, fun, interactive activities," says Jess Meiller.
Also as a 'thank you' from Summerfest, on the final day, July 7, it's free to get in from noon to three.