NEW BERLIN (WKOW) -- Cockroaches have become part of a sport for one Wisconsin company.
Batzner Pest Management held its 13th annual "Running of the Roaches" on Thursday in New Berlin.
Nine Madagascar hissing cockroaches ran three heats on the custom-built 8-foot-long track.
Each roach had an employee guide it with a straw.
The company is donating $500 to the Fisher House Foundation on behalf of the winning team.
The foundation helps families of patients at military and veterans medical centers.
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