MADISON (WKOW) -- Mary Burke wants to be the first woman elected governor in Wisconsin, but is taking a different approach.
Incumbent governor Scott Walker is lagging in poll numbers among women, leaving candidates like Burke a clear shot to gain extra voters.
But so far, Burke has downplayed gender issues in the opening weeks of her campaign, and it is unclear how much she will use Walker's weakness to her advantage. This comes at a time when another possible female candidate, Sen. Kathleen Vinehout, sees gender as a key issue in her campaign.
According to Walker's campaign spokesman Jonathan Wetzel, the governor's record appeals to all voters.
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