Trendevous Fashion Show displays spring trends - WKOW 27: Madison, WI Breaking News, Weather and Sports

Trendevous Fashion Show displays spring trends

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MADISON (WKOW) -- Boston Store held its fourth annual Trendevous Fashion Show on Saturday at West Towne Mall.

Channel 27's own Dani Maxwell hosted the event, which showcases the latest spring fashions. Models displayed clothing, shoes, accessories, and cosmetics available at Boston Store. The show is meant to inspire customers to create their own spring looks.

"We want customers to walk away with ideas of outfits they can piece together right here in our store," says Assistant Store Manager Ryan Hogue. "We're a very large store, but this kind of brings it a little bit tighter and gives people those ideas of what they can piece together and walk away with exactly the kind of look they see on the models."

Today was one of the first shows that has taken place during normal store hours. In the past, the show took place after-hours, and people had to reserve their spot. Hogue says this year, they wanted to make the show available to more people.

"This is one of the first shows we've done when the store is actually open," says Hogue. "We wanted to see how other people who just came here to shop today would react to the show going on."

Anyone who attended today's show received a free make up tutorial and a coupon packet for Boston Store.

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