CUBA CITY (WKOW) -- Tucked away in the southwest portion of the state, stands one of the biggest powers in Wisconsin, Cuba City girls basketball.
"Here people know us for our basketball. Being on the bench as a little water girl, I knew this is what I wanted to do," Cuba City senior Jessi Marti said.
"My sisters were all athletes, Jessi's sisters were all athletes, it's just something we grow up seeing and we want to do," Cuba City senior Kaitlyn Kaiser said.
Cuba City High School is a small school, but one with big-time basketball tradition. Three basketball state titles for the boys and 11 for the girls. The 11 titles are six more than any other school. Nine of those came under current girls head coach Jeff Pustina.
"I enjoy coaching a lot, a great deal. This is kind of my domain, on the basketball court," Pustina said.
It takes an entire hallway to display all the trophies the Cubans have won. Great memories yes, but Pustina, who's in his 29th season, doesn't have time to reminisce.
"Right now we're busy working on this year and trying to create some of those same memories for these kids," Pustina said.
It's a team that doesn't know losing. They haven't lost in nearly two years, winning 54 games in a row.
"It's amazing to be a part of. Something you won't forget," Kaiser said.
There's no real secret to the success, just a high standard from their coach.
"He knows how to get the best out of us, he knows sweet talking us is not going to get us anywhere," Marti said.
"This isn't just girls basketball, this is basketball," Kaiser said.
Much of the talent is gone from a group that won the last two Division IV state championships, but even with a new crop of Cubans, the expectation never changes in Cuba City.
"I don't know how much longer any of this stuff is going to go on, I don't think we have a crystal ball, but for right now we're going to keep working at it and hopefully we can keep it moving on," Pustina said