Looking back on 50 years of Super Bowl traditions - WKOW 27: Madison, WI Breaking News, Weather and Sports

Looking back on 50 years of Super Bowl traditions

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(WKOW) -- With the 50th year of the Super Bowl fast approaching, the last 49 years of football and entertainment history are available at your fingertips. 

The new book Super Bowl 50: Celebrating 50 Years of America's Greatest Game contains 344 pages of everything from the games to player to coaches to entertainment and more. 

The Packers are one of the teams especially highlighted in the book, Coach Lombardi in particular. 

To find out more about this piece of football memorabilia, you can visit www.SuperBowl50Book.com.  For our WKOW viewers, enter the code LAMBEAU for a special discount.  You can also catch up with Kevin Gillespie, the marketer for the book, by watching his interview on Wake Up Wisconsin in the video version of this story. 

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